Who Are We?

MMAPLAY365 was founded in July 2019 by a team already deeply embedded in the world of mixed martial arts. From day one, the vision was clear: build a smarter, more efficient way for UFC fans to analyse fights and make informed decisions—without noise, bias, or guesswork.

Mixed martial arts is one of the most complex sports in the world. Fighters bring together multiple disciplines, styles, and strategies, creating countless possible outcomes inside the Octagon. That complexity is exactly what makes the UFC so exciting—but it also makes consistent prediction incredibly difficult using human opinion alone.

Recognising this challenge early, MMAPLAY365 invested heavily in technology rather than traditional punditry. Over several years, we designed, tested, and refined a proprietary artificial intelligence system built specifically for UFC fight analysis. That system is now known as Bayes AI.

Bayes AI is powered by Bayesian algorithms developed and owned by MMAPLAY365. These algorithms allow the system to continuously update itself as new data becomes available, meaning predictions evolve alongside fighter form, stylistic trends, and historical performance. The result is a dynamic, data-driven model that produces detailed percentage-based predictions across entire UFC fight cards—including win probabilities, methods of victory, and round outcomes.

Today, MMAPLAY365 operates as a 100% AI-powered UFC prediction platform, with Bayes AI at the centre of everything we do. As more data flows through the system, Bayes AI continues to strengthen, adapt, and improve—making it more robust with every event.

MMAPLAY365 is trusted by a growing global community who value clarity, efficiency, and insight. Our goal is simple: deliver high-quality UFC predictions in a way that is easy to understand, enjoyable to use, and built for the long term.